Ruth Mortimer on the rise of digital marketing
Tags: BLOGS; INTERNET marketing
Related Articles
- Who does Google think you are? // Marketing (00253650);1/13/2010, p48
The article offers information on how to raise one's online profile which includes using Twitter and starting a retail marketing blog.
- Attention, Please! Seda, Catherine // Entrepreneur;Aug2006, Vol. 34 Issue 8, p48
An instructional material is presented on Internet marketing via blogs.
- BEST OF THE BLOGS. // Campaign (UK);8/6/2010, Issue 31, p23
The article presents three blogs, one on online marketing, one on new products and one on the new online video of King of Shaves.
- VETTING ONLINE VOICES. Odell, Patricia // Chief Marketer;Dec2010/Jan2011, Vol. 2 Issue 6, p40
The article offers tips on selecting bloggers who can help market one's products online, including setting up Google alerts to determine who's talking about one's product in the Web and creating a large pool of bloggers from which a few and qualified could be selected.
- Digital Marketing Jobs in 2012. // Chief Marketer;Apr/May2012, Vol. 3 Issue 8, p43
The article discusses the 2012 Digital Marketing Outlook Survey by the Society of Digital Agencies which reveals that incorporating talent for blog creation and other owned media will be key in 2012.
- Make money writing 'free' articles. Gage, Kathleen // Enterprise/Salt Lake City;10/1/2007, Vol. 37 Issue 14, p8
No abstract available.
- BELIEVE IN THE BLOG: COURTING SHOPPERS ONLINE. August, Karen // SN: Supermarket News;Summer2007 Whole Health Supplement, Vol. 55, p20
The article focuses on the advantages of using blogs as marketing tool among food retailers in the U.S. According to Sarah Bird of Annie's, it is a way to create more of a community, and encourage more discussion on topics the brand is passionate about and the customers are passionate about. The...
- Hard Graft. // NZ Marketing Magazine;Nov2006, Vol. 25 Issue 10, p4
The article focuses on the debate concerning the condition of the online media industry in New Zealand discussed in the Weblog nzonlinemediablog.co.nz. The online advertising market in the country is falling behind other markets internationally. The discussion focuses on the cost per million...
- BLOGGED DOWN. // Multichannel Merchant;Jul2006, Vol. 2 Issue 7, Special section ps10
The article discusses the results of a survey conducted by the "Multichannel Merchant" magazine concerning the use by U.S. companies of corporate blogs. Findings indicate that only a few companies operated a corporate blog, and there was only a small percentage of companies that were interested...
