TITLE

Counterintuitive Pitch for Higher-Fee Debit Category

AUTHOR(S)
Lepro, Sara
PUB. DATE
April 2010
SOURCE
American Banker;4/21/2010, Vol. 175 Issue 61, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports that JPMorgan Chase & Co. sent a letter to its debit card holders encouraging them to use their debit cards as signature transactions and not use their personal identification number (PIN). The bank assured customers that using the signature was safe and that it would not expose their PIN to the public. Banks also collect higher interchange fees from merchants on signature debit transactions.
ACCESSION #
49491841

 

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