Kissell, Rick
April 2010
Daily Variety;4/14/2010, Vol. 307 Issue 8, p4
Trade Publication
The article focuses on the competition of television (TV) shows between TV networks in the U.S. wherein CBS Television Network earned viewers' share after its airing of the 2010 National Collegiate Athletic Association (NCAA) men's basketball championship. It states that CBS ranked second in adults 18-49, for the April 5-11 frame, with Fox Broadcasting Co. on the lead. It also notes that CBS' reality shows like "Survivor," "The Amazing Race" and "Undercover Boss" were among its winners.


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