TITLE

Stands of distinction

AUTHOR(S)
Stanbridge, Jane
PUB. DATE
June 2001
SOURCE
Marketing Event;Jun2001, p35
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Provides guidelines in maximizing the added-value of modular stands used in events and exhibitions. Impact of graphics in a modular system; Usage of accessories, colors, panel finishes and shapes in creating design; Technique in softening the line of a stand.
ACCESSION #
4915417

 

Related Articles

  • Bigger stands at BFM London show.  // Cabinet Maker;5/17/2002, Issue 5287, p4 

    Reports on the setting up of bigger stands at The BFM London Furniture Show in England.

  • The shape of things to come. Corry, Rupert // Marketing Event;Oct2000, p53 

    Elaborates the advantages of modular display exhibit booths over custom built booths. Cost benefits; Reusability; Examples of modular display booths. INSET: Case study: weselldisplays.com.

  • 10 dos & don'ts. Fletcher, Mike // Marketing Event;Jun2001, p39 

    Presents the things that should be considered when putting up a modular unit in events and exhibitions. Overview of modular stands offered by selected companies; Importance of light in adding extra height to modular systems; Instruction on erecting channel bars.

  • Claranet plays on identity.  // Marketing Event;Jun2001, p8 

    Highlights the exhibition stand designed by ServicePoint and used at Internet service provider Claranet's exhibit at the NEC. Objective of using the stand in Claranet's exhibit; Technique used by ServicePoint to highlight Claranet's brand identity.

  • GETTING NOTICED. Whiteling, Ian // Marketing Week;7/10/2003, Vol. 26 Issue 28, p33 

    Compares the advantages and cost-effective benefit of cheap modular stands over custom-built schemes by soliciting ideas from executives of leading exhibitors in Great Britain. Pocknell Studio business development manager Andrea Green's comment on the edge of custom-built schemes over modular...

  • Covering your assets. Goddard, Charlotte // Marketing Event;Jul/Aug98, p49 

    Investigates some of the pitfalls that a stand might encounter on the way to an exhibition. Possible disasters in loading and transporting; Discussion on limited liability coverage for freight transport; Significance of insurance to cover stolen goods; Hazard of hijacking. INSETS: Client do's...

  • Take that, Bob Vila.  // Chain Store Age Executive with Shopping Center Age;Jul94, Vol. 70 Issue 7, p73 

    Presents the modular housing unit built inside Rockaway Townsquare. Promotional campaign goal of the effort; Features and furnishings of the building; Seminars offered on home building and landscaping.

  • Strapped for design time. Tucker, Jonathan // Marketing Event;Apr98, p40 

    Provides information on the stand designs used for exhibitions in Great Britain. Factors affecting deadlines for stand design; Revisions ordered on stand designs; Expectations of client. INSETS: Hong Kong Telecom;Intergraph at Amsterdam.

  • Exhibitors make an impact with stands. Chadwick, Philip // Marketing (00253650);12/13/2001, p27 

    Analyzes the flexibility and cost effectiveness of modular systems for company exhibitions. Advantages in using the modular units; Description of the modular systems; Types of modular systems; Popularity of portable banner stands in exhibits; Requirements for creating modern modular units. ...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics