A Marketing Gold Mine

Gombeski, Jr., William R.
December 2009
Marketing Health Services;Winter2009, Vol. 29 Issue 4, p2
Academic Journal
The article discusses various reports published within the issue, including one by Christopher Catallo on the importance of web for marketing healthcare services, one by Ingrid Steblea and colleagues on healthcare systems, and one by Philip Marshall on record keeping for healthcare organization.


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