Meet Your New Social Media Expert

April 2010
HealthLeaders Magazine;Apr2010, Vol. 13 Issue 4, p53
The article discusses factors to consider with regard to social media staffing strategy. It suggests looking in the right places for social media experts, looking close to home, searching for prospects, being nimble, and looking authentic. According to Mary Zokan, marketing director of Rush-Copley Medical Center in Aurora, Illinois, authenticity is important when it comes to social media.


Related Articles

  • IT'S COMING. Chi, Judy // Drug Topics;4/2/2001, Vol. 145 Issue 7, p38 

    Focuses on the implementation of the electronic physician order entry (POE) at the Montefiore Medical Center in New York, New York. Advantages of the implementation of POE; Information on the process of POE.

  • New hvac system controls, drives improve efficiency at medical center. Brady, Matt // Air Conditioning Heating & Refrigeration News;12/08/97, Vol. 202 Issue 15, p10 

    Details Albany, New York-based Albany Medical Center's (AMC) use of the Johnson Controls' Metasys control system to improve communications between all components of its heating, ventilating and air conditioning systems. Benefits of the system to AMC; Existing equipment to be integrated with the...

  • Disaster communications need to be improved.  // ED Management;Sep2007, Vol. 19 Issue 9, p100 

    The article discusses the plans of improving communications at Hennepin County Medical Center in Minneapolis. According to the article, after the collapse of an interstate bridge, director for emergency preparedness John L. Hick, has decided to improve the communication system at the hospital...

  • Medical center adopts wireless system.  // Mobile Radio Technology;Jul2007, Vol. 25 Issue 7, p9 

    The article reports on the announcement of Richardson, Texas-based InnerWireless Inc. that Platte Valley Medical Center in Brighton, Colorado has deployed the company's medical-grade wireless system at its new campus. The system is said to support wireless fidelity (Wi-Fi), voice-over Internet...

  • Orlando Regional Medical Center Improves Care Coordination by Launching PerfectServe's Clinical Communications System.  // Biomedical Market Newsletter;4/14/2011, p206 

    The article focuses on the launch of PerfectServe's clinical and communications system at Orlando Regional Medical Center (ORMC) in Orlando, Florida. It says that the move was the hospital's effort to improve communications between physicians and the medical staff, who were frustrated on the...

  • Practicing what they preach. Jannot, Mark // H&HN: Hospitals & Health Networks;1/20/96, Vol. 70 Issue 2, p44 

    Comments on the creation of an employee health program called The Wellness Challenge, implemented by Ron Burt, manager of business health services at Providence General Medical Center in Everett, Washington. How program was implemented; Description of program; Comments by Burt.

  • Layoffs at LICH halted ... for now. JOHNSON, STEPHON // New York Amsterdam News;10/31/2013, Vol. 104 Issue 44, p3 

    The article reports on the prevented layoffs to Long Island College Hospital (LICH) employees by State University of New York (SUNY) Downstate Medical Center.

  • Hundreds in Oklahoma exposed to TB.  // Fire Engineering;Jan2007, Vol. 160 Issue 1, p56 

    The article reports that hundreds of patients and hospital workers at Integris Southwest Medical Center in Oklahoma City, Oklahoma may have been exposed to tuberculosis in September 2006 through a health care worker who was diagnosed with the disease in August. The County Health Department sent...

  • Hospital Reduces Lift Injuries.  // Occupational Hazards;Oct2007, Vol. 69 Issue 10, p24 

    The article reports that the 616-bed OSF Saint Francis Medical Center in Peoria, Illinois has reduced lift injuries while improving staff satisfaction with the creation of a lift team department. The department was to provide patient transfer and mobility assistance, which resulted to a 30%...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics