The North West Region visit to Bulldog Tools Ltd

March 2010
Management Services;Spring2010, Vol. 54 Issue 1, p6
Academic Journal
The article discusses the highlights of a factory tour of Rollins Bulldog Tools Ltd. in Wigan, England held by Institute of Management Services (IMS) in the North West region on February 10, 2010. The only firm that uses the traditional solid forging method of hand tool manufacture is Bulldog. Marketing manager Fred Foot guided the group. Marketing strategies and product offerings were explained by the manager during the tour. The utility sector is the target market of a polypropylene shaft produced at Rollins Bulldog.


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