TITLE

ABC, Nokia ring up deal for 'Alias'

AUTHOR(S)
Schneider, Michael
PUB. DATE
July 2001
SOURCE
Daily Variety;7/23/2001, Vol. 272 Issue 35, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that the Finnish cellular telephone handset manufacturer Nokia Oy will sponsor the American Broadcasting Co. television drama series 'Alias.' Broadcasting without commercial interruption; Television commercials and product placements for Nokia; Similarity to ABC's deal with Johnson & Johnson for 'Gideon's Crossing.'
ACCESSION #
4893788

 

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