TITLE

New ad campaign, Internet plans debut

PUB. DATE
July 2001
SOURCE
Furniture/Today;7/23/2001, Vol. 25 Issue 45, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports highlights of the La-Z-Boy's support programs in Las Vegas, Nevada. Introduction of national television advertising program; Launch of an online advertising; Provision of additional classes by La-Z-Boy University.
ACCESSION #
4885528

 

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