Company Profiles

April 2010
Brazil Tourism Report;Q2 2010, p33
Industry Profile
The article provides an overview on the services offered by multinational firm Accor SA in Brazil. It indicates that the company is the largest player in the country's hotel industry, possessing about 50% of the nation's total number of hotels. It highlights the brands operated by Accor, including Sofitel, Novotel, and Mercure. It adds that the hotel manages food voucher programmes, expense control programmes, and Rewards & Loyalty programmes.


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