TITLE

Gold Medal's viral target

PUB. DATE
February 2010
SOURCE
Travel Weekly (UK);2/26/2010, Vol. 5, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Gold Medal has teamed up with Koko Digital to raise awareness of its Netflights consumer direct brand through a 'viral' game.
ACCESSION #
48594250

 

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