Knecht, Damian; Sitarz, Ksenia
January 2008
Zeszyty Naukowe Uniwersytetu Przyrodniczego we Wroclawiu: Biolog;2008, Vol. 56 Issue 566, p131
Academic Journal
Essential action while setting up enterprise is realisation of marketing analysis. It examines chosen market - its size, power of absorption, it also identifies competition and helps to define potential customer's profile. Conclusion of marketing analysis allows to establish if new business activity will create profit.


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