TITLE

Easing the way to smooth sipping

AUTHOR(S)
Strenk, T. H.
PUB. DATE
February 2010
SOURCE
FoodService Director;2/15/2010, Vol. 23 Issue 2, pFSB16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses trends pertaining to product development and consumption of smoothies, as reported by Mintel Menu Insights as of February 2010. The factors attributed to the increase in smoothie sales and the growth in the number of smoothie items appearing on menus include the category's healthy halo, an increase in made-to-order smoothie outlets and the array of ready-to-drink products. Operators offering smoothie products include Dole, Minute Maid and Torani. Mintel research shows that the most avid smoothie consumers are 18 to 24 year olds.
ACCESSION #
48125857

 

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