TITLE

GRAND MERINO

AUTHOR(S)
Conrad, Kyle J.; Dzierzak, Lou
PUB. DATE
January 2010
SOURCE
SGB;Jan/Feb2010, Vol. 43 Issue 1, p43
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the technical innovation of Merino wool products for the outdoor performance market in 2010. It states that this was embarked by market leaders Icebreaker Pure Merino GmbH, Smartwool Apparel Co. and Ibex Outdoor Clothing LLC because people have realized that new-age wool has equal or superior performance capabilities than most synthetic activewear. It also describes that the innovated fabric features superior performance capabilities, washable, fast drying and odor-free.
ACCESSION #
47874893

 

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