Martin Cowen
December 2009
Travel Weekly (UK);12/11/2009, Vol. 5, p16
Trade Publication
The article discusses the aim of Sarah Mason, head of marketing at the company W&O Travel, to increase talk between customers and agents regarding her firm in Great Britain. The problem of cross-selling is a high priority of Mason. She wants the specialists at the call centre of her company to be contacted by customers. Mason hopes that the message of her firm to the agents regarding its goals will be passed on to customers.


Related Articles

  • NEWS IN BRIEF.  // Travel Trade Gazette UK & Ireland;10/27/2006, Issue 2740, p2 

    The article offers news briefs related to the tourism sector in Great Britain. The London and Woking-based call centers of Lastminute.com PLC were consolidated at its Woking offices. Princess Cruises company has launched charter flights to Fort Lauderdale for summer cruises on Caribbean...

  • THIS WEEK AT A GLANCE.  // Travel Weekly (UK);4/2/2010, Vol. 5, p4 

    This section offers news briefs on the tourism industry in Great Britain as of April 2, 2010 including the plan of Inghams owner Hotelplan not to appeal a High Court judgment which ruled that Inghams was at fault in a skidoo excursion accident that left a woman wheelchair-bound for life, the...

  • Western & Oriental adds Sharm and Tunisia for first time. Hall, Melanie // Travel Weekly (UK);11/22/2012, Issue 2144, p19 

    The article reports on the launch of the Worldwide Family Holidays 2013 programme of Western & Oriental PLC where Sharm el-Sheikh, Egypt and Tunisia were featured for the first time.

  • TOP 5 TIPS.  // Travel Weekly (UK);3/6/2009, p46 

    The article offers tips to holiday in Croatia taking in city, beach and inland discovery. It is stated that Croatia is a relatively small country and many places can be seen through day trip excursions. It is reported that Regent Holidays offers a 10-day self-drive itinerary, starting in Split,...

  • Regent adds short breaks to Tehran. Walsh, Charlotte // Travel Trade Gazette UK & Ireland;2/10/2006, Issue 2703, p30 

    The article reports that Regent Holidays has added Shanghai, China, Gdansk, Poland, and Dubrovnik, Croatia to its tourism destination program, targeting travelers looking for an unusual city break. The travel operator has responded to customer demand by increasing its range of hotels. It was...

  • Meet the Bollywood stars.  // Travel Trade Gazette UK & Ireland;4/28/2006, Issue 2714, p56 

    The article reports on Western & Oriental's program that offers visitors to India the chance to meet with the stars of Bollywood. The excursion in Mumbai would allow visitors to watch actors, directors and technicians at work. A Western & Oriental spokeswoman describes the personalized tour.

  • Tailored tours to all corners.  // Travel Trade Gazette UK & Ireland;10/15/2004, Issue 2636, p64 

    The article focuses on the brochure released by Western & Oriental which is entirely dedicated to the Indian subcontinent. Tours form complete holidays, but they can also be individually tailored to meet customers' demands. Tours can be combined to make two-centre holidays: for example,...

  • Balkans touring.  // Travel Trade Gazette UK & Ireland;5/25/2007 Central & Eastern Europe, p7 

    The article presents the nine-day Bosnia Explorer Tour and the five-day Bosnia Express Explorer from Regent Holidays. The tour operator offers tailor-making tours throughout the Balkan region which includes a 12-day journey through Dalmatia and Bosnia-Herzegovina tour. It includes locations such...

  • w&o pledges its support to trade. Jacks, Philippa // Travel Trade Gazette UK & Ireland;12/4/2009, Issue 2892, p29 

    The article reports that Steve O'Loughlin, trade sales manager of the company W&O Travel, pledges the support of his firm to agents in Great Britain. O'Loughlin states that undercutting from big players to smaller specialist operators have resulted in agents being seen as the poor relation....


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics