TITLE

SANTO BRINGS GLOBAL BRANDS HOME WITH SIMPLICITY, HONESTY

AUTHOR(S)
Rocca, Aixa; Vescovi, Valentina
PUB. DATE
January 2010
SOURCE
Advertising Age;1/25/2010, Vol. 81 Issue 4, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on Santo, advertising agency which is based in Argentian and is recognized by this periodical as its 2009 International Agency of the Year. Santo's executives Sebastian Wilhelm and Maximiliano Anselmo are mentioned. The number of employees at the firm is noted. The company's clients include Vodafone, Coca-Cola Co., Isenbeck beer, and Arnet.
ACCESSION #
47712962

 

Related Articles

  • maximiliano anselmo and sebastian wilhelm, co-founders/creative directors, Santo.  // CREATIVITY;Feb2008, Vol. 16 Issue 2, p50 

    The article presents information on the advertising agency Santo, co-founded by Maximiliano Anselmo and Sebastian Wilhelm. It informs that in 2007, the agency solidified its relationships with its clients after starting the year with the Danny Kleinman directed campaign for Unilever's Lux. Santo...

  • SANTO RISING. Parish, Nick // CREATIVITY;Sep2006, Vol. 14 Issue 9, p44 

    The article presents information on Santo, a Buenos Aires, Argentina-based advertising agency. The agency was started by advertising executives Sebastian Wilhelm and Maximiliano Anselmo. Santo developed advertising campaigns for companies such as Coca-Cola Co., Unilever PLC, etc. Recently, Santo...

  • sebastian wilhelm and maximiliano anselmo.  // CREATIVITY;Mar2007, Vol. 15 Issue 3, p103 

    The article presents information on Santo, an Argentine advertising agency, which undertook many big projects during 2006. The agency worked for several products of reputed companies, such as soft drinks from Coca-Cola Co., beauty product Lux from Unilever, and telecom services from Arnet Corp....

  • Global highlight: Santo, Buenos Aires, Argentina. Wentz, Laurel // Advertising Age;9/18/2006, Vol. 77 Issue 38, p18 

    The article focuses on the advertising company Santo based in Buenos Aires, Argentina. Santo is restaging Unilever's Lux, long positioned as the soap of the stars. Santo has also developed an advertising campaign for Arnet broadband service that brings to life the tagline, Broadband for...

  • Last-minute moves.  // Advertising Age International;Jun2000, p3 

    Reports on developments related to advertising agencies and executives as of June 2000.

  • A spotter's guide to media's new breed.  // AdMedia;Aug2000, Vol. 15 Issue 7, p5 

    Highlights executive changes in New Zealand-based advertising agencies' media departments. Impact of changing target audience; Profile of agency media directors and media planners and buyers; Dominance of young executives.

  • Appraising Account Executive Performance Appraisals: Current Practices and Managerial Implications. Franke, George R.; Murphy II, John H.; Nadler, Steven S. // Journal of Current Issues & Research in Advertising (CTC Press);Spring2003, Vol. 25 Issue 1, p1 

    The management literature provides guidelines for effective performance appraisals. Building on these guidelines, this study analyzes the characteristics of appraisal forms used by a relatively small sample of advertising agencies in assessing their account executives (AEs). The findings...

  • Give Me Liberty. Loeb, Jef // Adweek Eastern Edition;7/30/2001, Vol. 42 Issue 31, p14 

    Comments on an increasing number of advertising executives striking out from conventional agency life to pursue the dream of professional independence. Creation of an odd symbiosis between the newly emancipated and the agency community; Definitive manifesto for the development.

  • Sign up, sign up, with hope in your heart... Clark, Mairi // Campaign;04/09/99, Issue 14, p60 

    Presents a fantasy advertising team composed of executives from different agencies. Gerard Stamp as chairman; David Kershaw as chief executive; Ross Barr as managing director; Peter Souter as creative director.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics