Integrating Public Affairs and Strategic Planning
Tags: CORPORATIONS -- Public relations; STRATEGIC planning -- Social aspects; ISSUES management; SOCIAL integration; GLOBALIZATION -- Social aspects; INTERNATIONAL economic integration; SOCIAL responsibility of business; POLITICAL planning -- Social aspects; INTERNATIONAL business enterprises -- Social aspects; BUSINESS planning -- Social aspects
Related Articles
- Linking Public Affairs with Corporate Planning. Fleming, John E. // California Management Review;Winter80, Vol. 23 Issue 2, p35
This article examines "issue management" in corporations which is a system for businesses to cope with changes in the external business climate. A wealth of "social" legislation has created a need for this in business enterprises in the U.S. The effort should consist of three major activities:...
- Issues management: integrating value audits in strategy formulation. Ullmann, Arieh A. // Journal of General Management;Summer86, Vol. 11 Issue 4, p35
Most top-level executives know that for a strategy to be successful, it has to be consistent with the values of key managers in the organization. What frequently is lacking, however, is a conscious, planned effort to assess and compare managerial values with those of important groups in society...
- Corporate social responsibility in a globalizing market. Manakkalathil, Jacob; Rudolf, Eric // SAM Advanced Management Journal (07497075);Winter95, Vol. 60 Issue 1, p29
Discusses changes in the attitudes and behaviors of multinational companies and their perceptions of corporate social responsibility. Definition of corporate social responsibility; Ethical theories prevalent in the Western world; Steps toward improving international relations; Impact of...
- Commentary on Vogel. Frederick, William C. // California Management Review;Winter86, Vol. 28 Issue 2, p152
The article presents a commentary on the paper "The Study of Social Issues in Management: A Critical Appraisal," by David Vogel. The author contends that Vogel's views are inaccurate concerning past and present social issues in management literature. He believes that the linkage of social issues...
- Commentary on Frederick. Vogel, David // California Management Review;Winter86, Vol. 28 Issue 2, p153
The article presents a rebuttal by David Vogel to a commentary on his paper concerning social issues in management. The author contends that the commentators' views are typical to those that he sought to criticize in his paper. He says he never suggested that there weren't any linkages between...
- Determinants of the Multinationals' Social Response. Empirical Application to International Companies Operating in Spain. D�niz-D�niz, Mar�a; Garc�a-Falc�n, Juan // Journal of Business Ethics;Jul2002, Vol. 38 Issue 4, p339
To survive and be successful in today's setting of globalisation and complexity, companies are obliged to think in wider strategic terms, developing active and enterprising strategies that include social, political and ecological elements, besides the economic ones. The analysis of the...
- U.S. International Public Relations: The Challenge of the Seventies. Moore, Frazier; Adamson, Carrie // Journal of Advertising;1975, Vol. 4 Issue 1, p15
The United States operates four dozen overseas agencies directly affecting its worldwide image. To these must be added state agencies and the private sector, including the communication media, the business community, tourists, entertainers, professionals, and academia -- all of whom make...
- Innovation, Corporate Strategy, and Cultural Context: What Is the Mission for International Business Communication? Ulijn, Jan; O'Hair, Dan; Weggeman, Mathieu; Ledlow, Gerald; Hall, H. Thomas // Journal of Business Communication;Jul2000, Vol. 37 Issue 3, p293
A global economy requires business organizations to cultivate their international holdings by respecting the national differences of their host countries and coordinating efforts for rapid innovation. In this essay we first review relevant literature in the areas of communication and innovation...
- Ignorance is not an ethical policy. // Marketing Week (01419285);04/26/2001, Vol. 24 Issue 11, p3
Comments on the vulnerability of British multinational companies to public relations disasters. Alleged links of British Petroleum with the corrupt and brutal Sudanese regime; Presumed association with slave labor of confectionery companies Cadbury, Nestle and Mars; Fight by Huntington Life...
