TITLE

BSC steps up campaign to promote healthy sleep

AUTHOR(S)
Thomas, Larry
PUB. DATE
June 2001
SOURCE
Furniture/Today;6/25/2001, Vol. 25 Issue 41, p60
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the Better Sleep Council's public relations campaign to promote healthy sleep habits and make mattress shopping more pleasant for consumers in the United States. Council's development of a Web site; Council's sending of materials to newspapers and magazines as part of their campaign to promote healthy sleep.
ACCESSION #
4726364

 

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