Can TiVo Reinvent Itself?

Spangler, Todd
December 2009
Multichannel News;12/14/2009, Vol. 30 Issue 46, p12
The article reports on the effort of TiVo Inc. to recreate the company through the help from cable operators in the U.S. It is said that TiVo is the first company in the digital video tape recorders (DVR) business. Tom Roger, chief executive officer (CEO) of TiVo, is making negotiations with cable operators to let TiVo services be offered to their consumers. Roger cites that DVR business has declined due to satellite, telco and cable providers have their created their own DVR.


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