TITLE

Affiliates take advantage of brand relationship while serving individual market needs

AUTHOR(S)
Meyer, Dan
PUB. DATE
June 2001
SOURCE
RCR Wireless News;6/11/2001, Vol. 20 Issue 24, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the benefits of using affiliates to manage and operate local markets in the wireless communication industry. Terms of the partnership of Sprint PCS with affiliate AirGate PCS; Operation of AT&T licenses by Triton PCS.
ACCESSION #
4691747

 

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