Siber, Kate
November 2009
SGB;Nov/Dec2009, Vol. 42 Issue 7, p34
Trade Publication
The article focuses on the success of the wellness footwear industry due to their capability of meeting the health and medical needs of consumers in the U.S. and Europe. The wellness footwear has integrated fashion in its design while promoting the medical benefits such as joint pain relief and posture improvement. Matt Powell, chief retail analyst at SportsOneSource, projects that increasing popularity of the footwear will lead to an income of 800 million to one billion U.S. dollars in 2010.


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