TITLE

a marketing approach to the professional hiring process

AUTHOR(S)
Jindal, Gopi R.; Sandberg, Carl H.
PUB. DATE
January 1978
SOURCE
Advanced Management Journal (03621863);Winter78, Vol. 43 Issue 1, p58
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Provides a marketing approach to finding a job. Need for the applicant to view himself as a solution to a prospective supervisor's problem; Establishment of job objectives; Assessment of marketability.
ACCESSION #
4606340

 

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