Jay, Richard A.
July 1967
Advanced Management Journal;Summer67, Vol. 32 Issue 3, p34
Academic Journal
Looks at the participation of technical people in research and development projects at Goodyear Tire & Rubber Company. How the technical people at Goodyear were organized; People that are involved in a Yellow Book planning meeting; Benefits of the Yellow Book planning and auditing system.


Related Articles

  • Responding to change. Gault, Stanley C. // Research Technology Management;May/Jun94, Vol. 37 Issue 3, p23 

    Presents a case study illustrating the importance of linking research and development (R&D) with the marketing and sales activities of a company. Management focus of Goodyear Tire & Rubber Co.; Trends of the market toward globalization; Increased competitiveness of the companies; Commitment of...

  • Polyurethane auto tire gets another look. Davis, Bruce // Rubber & Plastics News;10/1/2001, Vol. 31 Issue 5, p1 

    Focuses on the research efforts of Goodyear Tire & Rubber Co. into polyurethane (PU) as a possible tire polymer in Akron, Ohio. Reasons for the incapability of PU as an acceptable polymer; Alliance of the company with Amerityre Corp. for research purposes; Advantages of polyurethane. INSET:...

  • Goodyear going broke? Don't bet on it. Shingler, Dan // Tire Business;10/12/2009, Vol. 27 Issue 14, p18 

    The article informs that according to an analysis by Audit Integrity Inc., Goodyear Tire & Rubber Co. is one of the 20 largest U.S. companies most likely to declare bankruptcy. Audit Integrity has said that the firm analyzed the prospects of 2,700 U.S. public companies with assets of 100 million...

  • After the audit. LaBar, Gregg // Occupational Hazards;Feb94, Vol. 56 Issue 2, p31 

    Stresses the importance of strong follow-up and feedback mechanisms to support safety and health auditing. Benefits of doing audits; Audit processes at Mobil Chemical Co., Goodyear Tire and Rubber Co. and Ford Motor Co.'s Plastic and Trim Products Division; Importance of good communication...

  • Goodyear test-drives the Visionary Shopper for market research. Rickard, Leah // Advertising Age;10/25/1993, Vol. 64 Issue 45, p24 

    Reports on Goodyear Tire and Rubber Co.'s testing of its Visionary Shopper software, which simulates a real shopping environment to present a variety of situations consumers might see in a store. Benefits for the market researcher; Personal computer-based market research tool; Creation of a...

  • Future focus never falters. Kilcarr, Sean // Fleet Owner Blog;7/25/2012, p11 

    The article discusses the technological innovations in the motor vehicle industry. It mentions research being conducted by the Goodyear Tire & Rubber Co. to make vehicle tires using soybean oil. It also cites the Air Maintenance Technology (AMT) by Goodyear which will help enable tires to remain...

  • Goodyear works on self-inflating tyres. Shaw, David // European Rubber Journal;Sep/Oct2011, Vol. 193 Issue 5, p0010 

    The article reports that Akron, Ohio-based Goodyear Tire & Rubber Co. has started its development of a self-inflation system for car and truck tyres after it won a 1.5 million-dollar grant from the U.S. Department of Energy's Office of Vehicle Technology in August 2011.

  • TYRE DEVELOPMENTS.  // Crops;11/18/2006, p15 

    The article presents information on two tractor tires MultiBib and Optitrac R+ from Michelin SA and Goodyear Tire & Rubber Co. respectively. A series of tests have been performed during the development of MultiBib in Michelin's research and development center located near Clermont Ferrand in...

  • Goodyear unleashes plethora of products. Moore, Miles // Tire Business;2/4/2013, Vol. 30 Issue 22, p0023 

    The article reports that Goodyear Tire & Rubber Co. has unleashed a plethora of products. The new products include Goodyear G661 HSA 19.5 inch, a new tire for the pickup-and-delivery vehicle market, Goodyear Eagle Sport All-Season, designed for performance drivers seeking all-season traction,...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics