TITLE

strategic planning approach to resource allocation

AUTHOR(S)
Weintraub, Victor
PUB. DATE
June 1979
SOURCE
Advanced Management Journal (03621863);Summer79, Vol. 44 Issue 3, p47
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Describes the strategic planning approach to resource allocation. Explanation for using strategic planning; Discussion on business units; Steps in planning for the business unit and the corporation; How to conduct resource analysis and portfolio evaluation.
ACCESSION #
4601958

 

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