TITLE

Amex Hires Exec for Business Insights

AUTHOR(S)
Wolfe, Daniel
PUB. DATE
December 2009
SOURCE
American Banker;12/1/2009, Vol. 174 Issue 214, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article announces that American Express Co. has hired Ed Jay as senior vice president of American Express Business Insights.
ACCESSION #
45611850

 

Related Articles

  • Virgin Music Discount Through Amex Blue.  // American Banker;12/12/2001, Vol. 166 Issue 237, p12 

    Reports the holiday promotion of American Express Co. giving discount to Blue smart credit card holders at music stores of Virgin Entertainment Group in the United States. Chance of cardholders to select compact discs with discounts at more than 20 Virgin Megastores; Preferential treatment at...

  • AmEx Research Homes In On Luxury Market. McKenna, Andrea // CardLine;5/28/2010, Vol. 10 Issue 22, p19 

    The article presents the results of American Express Co.'s Business Insights Ltd.'s research about the trend of consumer-spending in the U.S. luxury market. Findings show that spending on luxury items dropped by a nearly 30% during the first half of 2009, but increased by 10% to 50% from...

  • AMEX LAUNCHES BUSINESS UNIT TO PROVIDE MERCHANT SPEND ANALYTICS.  // ISO & Agent Weekly;12/17/2009, Vol. 5 Issue 45, p8 

    The article reports on the launch of American Express Business Insights, a unit of American Express Co., to provide merchants with analytics and consulting using its database of cardholder-spending behavior in the U.S. The unit targets its merchant customers who are interested on knowing how and...

  • Amex Unit to Peddle Database Sales Info.  // American Banker;12/11/2009, Vol. 174 Issue F317, p6 

    The article presents commentary from Ed Jay, a senior vice president in charge of running American Express Co.'s business-analytics operation Business Insights. Jay said helping merchants deliver better performance was a key objective of Business Insights. He also noted his firm hopes to expand...

  • Bliss retailer incentive: 'Magic Fresh Magic Offer.'.  // National Floor Trends;Sep2010, Vol. 12 Issue 9, p73 

    The article offers information on Bliss by Bealieu carpet with Magic Fresh's 200 U.S. dollars worth of American Express Gift Card promotion.

  • AmEx reaches out to the masses through Mumbai Metro One.  // Outdoor Asia;Jan2015, Vol. 6 Issue 7, p24 

    The article reports the move by American Express (AmEx) India as of 2015 to launch a promotional campaign at the Mumbai Metro One (MMO) Andheri and Saki Naka railway stations in Mumbai, India to promote its products like credit cards, charge cards, and travel insurance.

  • AmEx works 'Weekends.'. McManus, John; Fahey, Alison // Advertising Age;10/15/1990, Vol. 61 Issue 43, p2 

    This article reports on an advertising campaign to be launched by credit card company American Express Co. (AmEx) in October 1990 to promote its Weekend Privileges program with commercials featuring a $10,000-a-day giveaway contest for cardholders. The contest is a major component of the...

  • Top UK marketer moves up at American Express.  // Marketing Week;3/18/2004, Vol. 27 Issue 12, p8 

    The article reports on the promotion of top British marketer Katherine Whitton by American Express Co. to vice-president of product management for its consumer card business in Great Britain. Whitton was responsible for a series of fashion and music sponsorships, such as the brand's backing for...

  • DOING WELL BY DOING GOOD. Quinton, Brian // Promo;Nov2008, Vol. 21 Issue 11, p15 

    The article focuses on a distinctive promotional idea that would not only set Amex apart of American Express Co. and agency of record Digitas Inc. in the U.S. to avoid looking like just another card in the credit pack. Accordingly , American Express has gone beyond the initial guarantee of $1...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics