What You Need To Know About…fishing for BUSINESS

Miller, Anne
November 2009
LabTalk;Nov/Dec2009, Vol. 37 Issue 23G, p40
Trade Publication
The article relates a story which illustrates the traits, talents, and strategies of what it takes to succeed in sales. The story reminds salespeople to listen to the client and come up with more creative solutions than the customer ever thought of to deal with his/her current problems. Questions that may be considered by salespeople include the issues they are facing, the urgency to resolve them and the options they are looking at.


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