TITLE

Scoring system

PUB. DATE
October 2009
SOURCE
Travel Weekly (UK);10/23/2009, p29
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers information on the scoring system used by the Mystery Shopper column of the journal for the rating of travel agencies. Out of the total, 50% is for advice and product knowledge, 25% is for customer service, 15% is for external/internal appearance, and 10% is for overall experience.
ACCESSION #
45496090

 

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