Your Facebook Friends and Twitter Followers

Geoghegan, Bill
October 2009
Hospitality Upgrade;Autumn2009, p28
Trade Publication
The article focuses on the aid provided by the social media networks Facebook and Twitter to the marketing of products for businesses. The problems of corporate restrictions and technical requirements are not present in Facebook which can post information quickly. More business updates can be gained from Twitter through third-party services used in connecting to accounts. The two social networks are not regarded as distribution channels which have minimum available rate (MAR).


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