Finding gold in chrome

October 2009
Trailer / Body Builders;Oct2009, Vol. 50 Issue 12, p28
Trade Publication
The article features the Southern States, a trailer dealer that made profit from selling chrome-plated truck parts and accessories. Parts manager Mike Cauthen shares that their company sells many truck-related chrome parts such as bezels, lights, dash items, exhaust systems, and bumpers. Company president Percy Thornton elaborates on how the business grows at a rapid phase after being struck by a tornado.


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