October 2009
Travel Weekly (UK);10/16/2009, p28
Trade Publication
The article offers trips to travel agents dealing with those who are planning of domestic breaks during Christmas. It says that these breaks have real commission-earning potential for agents, so shouldn't be dismissed as low-value bookings. It advises to promote the value of going away for Christmas as a hotel break can be cheaper than Christmas at home. It will be advantageous to identify two or three hotels within a reasonable driving distance, and focus on promoting those.


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