TITLE

Recession has changed holiday buying patterns

PUB. DATE
October 2009
SOURCE
Travel Weekly (UK);10/9/2009, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that holiday buying patterns have changed during the recession, according to market analyst PricewaterhouseCoopers LLP (PwC). Retail and consumer partner Mark Hudson said the value sector in every industry was expanding faster than any other as shoppers trade down and target special offers. Research among 2,000 consumers suggested large numbers of people are trading down, buying less and buying clever, said Hudson.
ACCESSION #
45020947

 

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