Hurtigruten sees rise in sales for 2010 brochure

Archer, Jane
September 2009
Travel Weekly (UK);9/25/2009, p24
Trade Publication
The article reports on Hurtigruten ASA, which has launched its 2010 programme with high hopes that the 'sod it' factor will help it maintain double-digit growth in the year 2010. The company's sales and marketing director Kathryn Beadle says that there had been a 12% growth in bookings for the 2010 preview brochure, which was launched in June 2009. The 2010 brochure, as reported, features an expanded collection of themed cruises as well as new Voyage Plus itineraries, unique to Great Britain.


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