Conrad, Kyle
September 2009
SGB;Sep/Oct2009, Vol. 42 Issue 6, p56
Trade Publication
The article presents information on the market of high-end sunglasses in the U.S. The recession and the condition of the economy is not reflecting on the market of high-end sunglasses in the country. Al Perkinson, VP of marketing for Costa Del Mar, says Costa Del Mar has maintained its minimum retail pricing policies and remained consistent with its marketing strategy to uphold the value of the brand.


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