Siber, Kate
September 2009
SGB;Sep/Oct2009, Vol. 42 Issue 6, p44
Trade Publication
The article focuses on the surge in cycling on the U.S. due to thrift, rising gas prices and urban style. Between 2006 and 2007, Minneapolis reported a 49% increase in bicycle commuters and Pittsburgh reported a 38% increase. Commuter cycling in New York grew 35% in 2008 over 2007. Eric Bjorling, lifestyle brand manager for Trek, says there is a growing awareness of serious health, environment and energy problems, and a bicycle is a really easy solution.


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