Outcome and output-focused research: selling your research in difficult times

Henderson, Robin
November 2009
Analytical & Bioanalytical Chemistry;Nov2009, Vol. 395 Issue 5, p1181
Academic Journal
The article offers tips for researchers on increasing their chances of attracting research funding. It provides an overview of the difficulty of attracting funding for research in Great Britain in line with the current economic recession. It relates the demand of funders for research to demonstrate social-economic impact. It explains how researchers can differentiate the outputs and outcomes of their research. It emphasizes the importance for researchers to stress the benefits and beneficiaries of the research.


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