Making The Subscriber No. 1

Mendez-Wilson, Deborah
May 2001
Wireless Week;05/14/2001, Vol. 7 Issue 20, p36
Trade Publication
Discusses the strategies used by wireless communication service providers in the United States to attract and retain subscribers. Problems faced by wireless service customers with their wireless service carriers; Plan of Nextel Communications Inc. to implement an enhanced billing system; Details on the customer pledge program of Verizon Wireless company for customer care; Proposal of Sprint PCS to allow customers switch their wireless devices.


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