Colby, Nicole A. Bonham
October 2009
Alaska Business Monthly;Oct2009, Vol. 25 Issue 10, p136
The article focuses on the efforts of Alaska's local producers to create value and ingenuity in developing a locally branded commercial product through the Made in Alaska (MIA) program. It cites that the program, which is under the State Office of Economic Development, employs the state's signature polar bear logo identify authenticity to help Alaskans market their goods. Some businesses who have been part of the MIA program and the benefits of participating in the program are discussed.


Related Articles

  • Enforcement for 'Made in Alaska' Logo Grows Federal trademark registration has convincing consequences. Hanzuk, Micheal // Alaska Business Monthly;Jan2010, Vol. 26 Issue 1, p31 

    The article discusses the illegal use of the "Made in Alaska" logo that has caused problems with legitimate participants of the program. It notes that the Alaska Department of Law and Office of Economic Development (OED) reviewed the law for violation of a logo and as of September 8, 2009, the...

  • HELPLINE.  // Marketing (00253650);12/1/2004, p36 

    The article presents information regarding marketing. The author suggests that LM Research & Marketing Consultancy and Millward Brown Ulster companies work all over Great Britain and encourage clients to experience focus groups first-hand, either by introducing the client as a research...

  • Name That LOGO. Robson, Peter A. // Pacific Yachting;Aug2010, Vol. 52 Issue 8, p52 

    A quiz concerning the logos of companies that offer sailboats in British Columbia is presented.

  • The beaver is back. Koch, George // Alberta Report / Newsmagazine;10/06/97, Vol. 24 Issue 43, p22 

    States that many companies in Canada in late 1997 are changing their names and/or logos as they attempt to reorganize. The examples of Canadian Pacific Railroad and T. Eaton Co.; Why the companies are changing their corporate image; Description of each company's choice.

  • Ad infinitum...  // Ecologist;Oct2004, Vol. 34 Issue 8, p8 

    Focuses on the marketing strategies used by several companies. Use of hand-held computers to canvass voters; Restrictions imposed by the organizers of the Olympics in Athens, Greece on anything that might allow television audiences a glimpse of a non-sponsor's logo.

  • What's in a Logo?  // Business Today;10/2/2011, Vol. 20 Issue 20, p22 

    The article explores on what some India-based companies have achieved from changing its logo. Logo changes are done as part of a rebranding exercise of companies. A logo change in STAR helps to regain its top position among Hindi general entertainment channels (GEC) as people build trust into...

  • Registry of sources in room accessories 2008.  // Kids Today;Nov/Dec2008, p26 

    Several charts are presented that lists various kinds of products and price ranges offered by different companies in the U.S. including products from Mary Jack Studios, Nielsen Trading, and Sandylion Sticker Designs.

  • I'LL TAKE ONE AD TO GO, PLEASE.  // Entrepreneur;Jun2001, Vol. 29 Issue 6, p107 

    Offers a look at several companies who offers creative materials like business logo and advertising materials. Creativworks.com; Artpronto.com; Cooltext.com; Speed Logo.

  • Logo notions. Tiffany, Laura // Entrepreneur;Jun98, Vol. 26 Issue 6, p185 

    Presents information on marketing strategies for business enterprises, with focus on the use of logos as a form of advertising. Definition of a logo; Suggestion that a company logo is one of the most challenging tasks a business can face; What should a company logo consist of.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics