TITLE

John Madden touts Simmons' Olympic Queen

PUB. DATE
May 2001
SOURCE
Furniture/Today;05/07/2001, Vol. 25 Issue 34, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the plan of bedding firm Simmons Co. to unveil a national advertising campaign featuring sportscaster John Madden. Highlighting of the Simmons Olympic Queen mattress; Description of ad.
ACCESSION #
4442822

 

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