Liberty's Malone Endows CTAM U Seat

Hogan, Monica
May 2001
Multichannel News;05/07/2001, Vol. 22 Issue 19, p33
Reports on the educational endowment given by John Malone of Liberty Media Group to the Cable Telecommunications Association for Marketing on its annual executive management program in the United States. Introduction of the management program to schools; Importance of marketing on the business; Details the education of marketing professional.


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