Chrysler gets German 'gates.'

Chappell, Lindsay; Child, Charles
April 2001
Automotive News;4/30/2001, Vol. 75 Issue 5927, p1
Trade Publication
Focuses on the use of the Mercedes-Benz approach in developing DaimlerChrysler cars in North America. Provision of less cost and fewer quality problems; Improvement in the target-setting and management process; Views of Chrysler's chief executive officer Dieter Zetsche on the benefits of the approach.


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