Tweeting isn't just for birds

Whipp, Matt
August 2009
PrintWeek (Haymarket Business Publications Ltd);8/28/2009, p22
Trade Publication
The article explores the advantages of using the online social networking for businesses. It points out that online social networks can be used in promoting new business or brands and identifying business trends. Twitter is deemed useful in searching for desired subjects while LinkedIn is used for disseminating product information or recruiting employees. However, firms are warned of reading online conversations without a clear objective.


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