Getting noticed

September 2009
CMAJ: Canadian Medical Association Journal;9/15/2009, Vol. 181 Issue 6/7, pE113
Academic Journal
The article reports that a paper has stated that some health issues gain support, while others are neglected because of how the issues are communicated. It states that quantifiable factors, such as mortality and morbidity, play a little role in investigating the variance in attention given to health issues. It notes that it is how effective advocates for a health initiative communicate their message that determines how much attention and funding it receives.


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