TITLE

TRENDLINES ARE MIXED: MENU BRANDING IN FLUX

PUB. DATE
April 2001
SOURCE
FoodService Director;04/15/2001, Vol. 14 Issue 4, p52
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the findings of the FoodService Director 2001 survey on the trends in the promotion of branded food in the United States food service industry. Increase in food brand promotions; Frequency of promotion activity.
ACCESSION #
4403164

 

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