Lights, camera, action
- Untitled. // Cabinet Maker;01/12/2001, Issue 5220, p2
Reports that Silentnight beds has recruited additional staff in preparation for anticipated increased production as a result of its television advertising campaign commencing in January 2001.
- NVQ success for staff at Silentnight Beds. // Cabinet Maker;02/13/98, Issue 5075, p3
Highlights the success of staffers at Silentnight Beds in achieving production processes training certification from the National Vocational Qualifications.
- Silent Night Beds signs 6 million pound TV deal. Brech, Poppy // Marketing (00253650);10/26/2000, p7
Reports on Silent Night Beds' television sponsorship of ITV's drama series 'Where the Heart Is' in Great Britain. Terms of the sponsorship agreement; Company's efforts to build brand awareness and to increase market share.