TITLE

Winning ways for DFS publicity

PUB. DATE
April 2001
SOURCE
Cabinet Maker;04/13/2001, Issue 5233, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the advertising campaign of DFS in Great Britain. Use of the Furniture Industry Awards Business Excellence Award in the campaign; Votes from shoppers and furniture industry; Launch of store chains and distribution center.
ACCESSION #
4373335

 

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