Wilkinson-Ryan, Tess
April 2001
Advertising Age's Creativity;Apr2001, Vol. 9 Issue 3, p8
Trade Publication
Reports global developments related to advertising. Critique on the advertising campaign for Rice Krispies Treats in the United States; Advertisement for Virgin Atlantic by CMG Communications in Toronto, Ontario; Success of Ralph Guild, chief executive officer and chairman of the radio marketing firm Interep in the United States. INSETS: Banned;Dabitch Is Back;Making Radio Waves;Agency News


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