TITLE

Thomas Cook

PUB. DATE
July 2009
SOURCE
Travel Weekly (UK);7/17/2009, p27
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information on a shopper who wants to purchase a holiday package by visiting several travel agents in Great Britain. This shopper has been designed by the journal to know about the quality of a specific product. This time the shopper visited Thomas Cook Ltd. He was immediately greeted by an agent. The shopper concluded that overall he got good service there despite a lack of product knowledge.
ACCESSION #
43583447

 

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