Kuoni to reach out to customers

July 2009
Travel Weekly (UK);7/17/2009, p15
Trade Publication
The article reports that travel operator Kuoni Travel plans to develop more themed in-store events as well as at home parties for clients. According to distribution director Derek Jones, they are looking to develop themed evenings for exclusive art lectures. The operator is already offering Kuoni At Home dinner parties to promote its product in customers' homes. Jones claimed that the shops were already attracting customers new to the brand.


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