Blushing: a vicious cycle

July 2009
Therapy Today;Jul2009, Vol. 20 Issue 6, p5
The article discusses research by Corine Dijk and colleagues on blushing. A total of 100 participants were wired up to physiological measures of their facial skin temperature and colour and asked to make conversation with two strangers. Results showed that telling participants that they were blushing actually caused them to blush more, and led them to think they would be more negatively rated by the students they had to make conversation with. These could explain why some shy people fall into a vicious circle of fearing blushing.


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