capitalise on a heatwave

Mounser, Ian
July 2009
Travel Weekly (UK);7/10/2009, p26
Trade Publication
The article discusses tours and travels in Great Britain during the hot weather. The author thinks that the country has a lot to offer and the hot weather makes people feel they want to be outdoors with their families. He advises travel agents to ensure they have a mixture of product related to Great Britain in their windows and communicate about them effectively. He also offers tips related to market, time and location.


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